RIVA Handbags

Handbag and fashion identity

A refined fashion identity built around an expressive serif wordmark, rich brown tones and polished handbag applications.

Brand identityPackaging directionPromotional itemsAdvertising design

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01Identity in use

RIVA shopping bag, product box and branded ribbon arranged in warm ivory and brown. — Retail packaging system using restrained contrast and repeated wordmark details.

Three structured RIVA handbags in black, beige and warm brown on a white plinth. — Product range presented with a clean, editorial campaign treatment.

Primary wordmark and brand line in the core chocolate-and-ivory palette.

Open RIVA handbag box with tissue, dust bag, thank-you card and branded insert. — Unboxing details extending the identity through a complete customer touchpoint.

Model holding a brown RIVA handbag while wearing a dark brown coat in warm sunlight. — Campaign application placing the handbag identity in a refined everyday setting.

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